A Breath of Fresh Apples

Apples Breathe. There’s something new I learned today. Even after they are plucked from the branches of the loving arms … More


Happy Fathers’ Day to my dad, Ignatius J Hoffman. Iggy was born in the US to Austria parents who owned … More

Who’s your posse?

In 2003, I was attending a conference – by myself – but, of course, with more than 6,000 other attendees … More

Nothing Like the Truth!

In the wonder world of tech start ups, True & Co. marries technology with artistically crafted fashion. Result? Happy customers. … More